Be Bold, Be Birmingham

Published: 12th Mar 2021

Did YOU know that Monday, 15 March is 500 days to go until the Birmingham 2022 Commonwealth Games begins.

To mark this major milestone in our journey as host city, we are proud to launch Be Bold, Be Birmingham.

Be Bold, Be Birmingham is the council’s brand to communicate the city’s narrative on the aspirations and benefits of hosting the Commonwealth Games.

Be Bold, Be Birmingham is also the council’s statement of intent – we are bold, ambitious, proud, and we are NOT the second city. We are Birmingham: a city of firsts!

Over the coming weeks, months and years you will see Be Bold, Be Birmingham across the city – both digitally and physically.

On Monday, on the council’s social media platforms, a Be Bold, Be Birmingham digital takeover will be in place – and 97 roadside digital screens across the city will be dedicated to Be Bold, Be Birmingham.