A thriving city

Thriving – action plan

Short Term (2021 to 2022)

BCC Inclusive Growth: Ensure that Perry Barr and wider city regeneration and infrastructure projects developed as part of the Games Programme are accessible to all Birmingham citizens. BCC Scheme (not part of Partner Legacy Programme)

BCC Education and Skills and West Midlands Combined Authority: Enable Games partners and local employers to increase the number of apprenticeships and work placements available, e.g. WMCA’s Construction Gateway initiative. Games Partner led with BCC support.

BCC Education and Skills: Work in partnerships with prime construction contractors and supply chains to maximise jobs, skills and careers from the Games contracts. Embed new skills and knowledge in delivery approach in future BCC capital development projects. BCC Scheme (not part of Partner Legacy Programme).

BCC Education and Skills: Strengthen the Kickstart programme by increasing the number of placements and create an ‘Excellence Hub’ in the city to offer further potential routes into employment post-Games. BCC Scheme (not part of Partner Legacy Programme).

Medium Term (2021 to 2024)

BCC Inclusive Growth, BCC Education and Skills and BCC City Operations: Develop a strategy to maximise employment opportunities in Games venues for Birmingham residents after the Games. BCC Scheme (not part of Partner Legacy Programme).

BCC City Operations: Establish a Birmingham Major Event Advisory Group, made up of industry experts, key strategic stakeholders and partners from the public, private and voluntary community sectors to provide expertise and add value to the major event proposition. BCC Scheme (not part of Partner Legacy Programme).

Long Term (2021 to 2024+)

Thriving Flagship Scheme. BCC City Operations: Strengthen the capability of the city to attract world class major sporting and other events to Birmingham (underpinned by new infrastructure, competitive operational plans and the Major Sporting Events strategy 2022-2032).

West Midlands Growth Company: Building upon the success of the Games, the West Midlands Growth Company will deliver a targeted tourism, trade and inward investment programme, focused on promoting Birmingham as a world-class destination. Games Partner led with BCC support

BCC Education and Skills and West Midlands Combined Authority: Support WMCA to deliver the Commonwealth Games Jobs and Skills Academy, and align activities with the place specific Inclusive Growth Strategies for parts of the city. Games Partner led with BCC support.

Welcoming key measurements for benefits realisation monitoring

  1. Number of jobs created
  2. Percentage of local people employed (30 miles)
  3. Number of people upskilled (to include work placements, apprenticeships etc)
  4. Number of major events hosted
  5. Economic impact of tourism & inward investments.